February 2015 Market Update

I hope this letter finds you well and enjoying 2015! We are off to a busy start with many new

properties entering the market as sellers take advantage of all the activity.  As a result, it is very important to determine your homes’ position in the market. There are three critical elements to your homes’ placement -  We call it the “3 P’s of selling”!

PRICE – By properly setting the price you will create value in the buyer’s mind and stay in front on the market by being more aggressive instead of chasing it down. Keep in mind, the market determines the value of every home and it all depends on what a buyer is willing to pay.

PACKAGING – This is the condition of your home and property. Take a tour of your home,

looking at it as a new buyer would.  Fix or repair any problems you see, but keep in mind improvements made to the property should be done for enjoyment not resale. An improvement cannot be made to the home and then used with the expectation that a buyer will pay the original cost for the improvement. In accordance, maintenance preserves value, it does not create value. For instance if a new roof is needed, it was needed as a maintenance requirement and cannot be added to the market price of your home.

PROMOTION – Marketing is very important in order to secure buyers who not only want to tour your property, but ultimately will write an offer. You can count on Jose Medina & Associates to do our very best to market your property in as many venues as possible; MyStarkCountyHome.com, Homes.com, HarmonHomes.com, Craigslist.com, Trulia.com, Yahoo Real Estate and Zillow.com. Your home is listed on numerous other websites and will often be advertised on the back cover of the Real Estate section of The Repository, as well as our new text lead system for your property.  Also check out the new and improved JoseSellsHomes.com. 

Ultimately, the seller (YOU), are in control of 2 out of the 3 factors that determine if your home will sell. Keep in mind that every home is in both a pricing war and beauty contest with all other homes.

Your Real Estate Team,

Jose Medina & Associates

One Word...

We are officially six weeks into the New Year - How's your focus on all those resolutions?  Yeah...we understand.  That's why our team collectively pauses at the beginning of each new year to reflect on where we've been and to consider where we'd like to go in the year ahead.  This purposed pondering always leads each of us to our ONE WORD for the year.  Instead of writing lists of resolutions that tend to leave us defeated by week 2 of the new year, we take ONE WORD that captures an important area in our lives where we desire change or growth and we center on it every day.  It's purpose-filled living folks and we invite you along!  What's your ONE WORD for 2015?

Here's a link to a free printable One Word poster!

Here's a list of our team member's ONE WORD to help get you started...

*THRIVE * BALANCE * ORGANIZE * ACCOUNTABILITY * 

FEARLESS * FORGIVENESS * PACE * CONTRIBUTION * HEART 

* COMMIT * CHALLENGE * PREPARE *